Specifications and Materials Submission and Deadlines


Earned Frequency Rate: Frequency rates are determined by the number of insertions appearing within a 12-month period from the date of the first insertion. Advertising schedules composed of mixed space units are entitled to a frequency rate for each unit.

Positioning: 10% premium for guaranteed positioning is available for full page advertisers.

Agency Discounts: Agencies of record are eligible to receive a 15 percent discount on rates.


Full Page Spread
Trim Size: 18″ x 10.5″
Bleed Size: 18.25″ x 10.75″


Full Page
Trim Size: 9″ x 10.5″
Bleed Size: 9.25″ x 10.75″  

Suggested live area: 8.75” x 10.25” Trim size: 9”x10.5”



Half Page
8″ x 4.5″


2/3 page vertical
5.3″ x 9.25″



1/3 page vertical
2.6″ x 9.25″


1/3 page square
5.3″ x 4.5″


1/4 page
4″ x 4.5″

1/8 page
2″ x 4.5″



Issue          abcdeasadfafdfghijk Reserve space by    adsfadf      Materials due by    adsfadf     
January November 23 November 30
February December 21 December 28
March January 19 January 22
April February 15 February 19
May March 22 March 26
June April 19 April 23
July May 24 May 28
August June 21 June 25
September July 19 July 23
October August 23 August 27
November September 20 September 24
December October 18 October 22
December-product directory September 6 September 10

All advertising materials are due no later than the published materials closing date. Landscape Architecture Magazine (LAM) accepts high resolution (at least 300 dpi) PDF, JPG, and TIF formats only. Files must be less than 10MB or they will not be received. LAM does not accept film or camera-ready art. Files must be prepared as CMYK. Embedded images must also be in the CMYK color space. All RGB images must be converted to CMYK mode in an image editor, such as Adobe Photoshop, before being inserted into your layout application.

LAM policy requires advertisers to submit a GRAcol2006 certified proof. By choosing not to supply a GRAcol2006 certified proof with your ad, the color reproduction of the ad will be based on industry standard best practices to achieve as accurate color as possible from the supplied digital file. It you do not supply a GRAcol2006 certified proof, a laser content proof will be required for content only – failure to do so may jeopardize the final content within your ad.

*Please do not use fonts Kalinga, Kartika, and Segoe as they are unprintable.

How to Submit Materials

Submissions may be sent via attachment or Dropbox to admaterials@asla.org.

File Naming
Please name all files (and subject lines of e-mails) using this naming convention:
advertiser_month_year (example: acme_jan_09)

LAM accepts inserts in the magazine and within a polybag. Belly wraps are accepted. Call your salesperson for customized quotes and specifications.

All ads are payable 30 days after the first day of the month of the publication date. Ad materials are due 40 days prior to the first day of the month of publication. Any reduction in ad frequency will result in an up-charge.

All ad cancellations must be received in writing no later than 60 days prior to the first day of the month of publication. Advertisers canceling after the cutoff date will be billed for the space ordered.

Contact Production Senior Manager Sarah Strelzik at 202-216-2341 or sstrelzik@asla.org.